Indonesia AIRWHEEL(PT. Rohartindo Nusantara Luas) will be listed on the main board of the Indonesia Stock Exchange (IDX) on August 9, stock code: TOOL. The IPO plans to issue 410 million shares with a stock price of 122-135 rupiah, with a market value of 155.35 billion rupiah.
Based on the comprehensive tool industry, and develop the smart luggage business
In 2002, PT. Rohartindo Nusantara Luas was established to operate the comprehensive tools market.
In 2018, in order to use innovative technology to enhance its business scope, trade volume, profitability, and provide more personalized and innovative choices for the market and customers, Indonesia AIRWHEEL(PT. Rohartindo Nusantara Luas) specially developed In the business field of AIRWHEEL smart luggage, the sales of the platform have been increasing, Even affected by the epidemic CV-19. with the sales of 106.88 billion rupiah in 2020, it continue to rise in 2021 to 111.44 billion rupiah.
In 2022, complete the listing on the main board of the Indonesian Stock Exchange (IDX).
Before the listing, AIRWHEEL Indonesia has relied on the "smart luggage", a cutting-edge technology product, to leverage the smart entertainment product market in Southeast Asia. The products have been deployed offline in Jakarta, Surabaya, Bandung, and Suzhou in Indonesia. The seven major regions are Rawaisi, Sumatra, Bali and Kalimantan.
Southeast Asia has become a "new blue ocean" in the field of intelligence
Indonesia is the largest economy in Southeast Asia and the fourth largest economy in the world, with a population of 262 million, of which more than 52% are under the age of 30. Young people generally have high acceptance of new technological things such as smart electronic products and are eager to own More smart technology products to meet the demand for quality of life, which makes the smart home market in Southeast Asia like a new blue ocean, which needs to be developed and satisfied. It is mentioned in the "2022 Indonesia Smart Home Industry Market Status and Overseas Enterprises' Entry Feasibility Study Report" that in recent years, the living consumption level of Indonesian residents has gradually improved, the middle class group has continued to grow, and the demand for products in the smart field has increased, there are still huge gaps to be filled, and it is expected to achieve a compound annual growth rate of over 20% in the next five years.
The smart luggage products promoted by AIRWHEEL Indonesia have steadily hit the market pain points and are in line with the expectations of consumers in the region for smart products.
In terms of product functions, the intelligence of Airwheel suitcase has improved the convenience of travel, has a wide range of usage scenarios, and is more easily accepted by consumers. At the same time, Airwheel has also segmented the market demand, showing a high level of technology and creativity in product diversity, giving consumers who are pursuing quality life more personalized choices.
With the increasingly complete environment driven by various technologies such as 5G, artificial intelligence, and the Internet of Things, Airwheel, which has been committed to the research and development of related fields such as Internet of sensing technology, artificial intelligence, and multi-dimensional intelligent transportation, also We will be able to continuously launch more smart technology products, expand to meet more market demands in terms of convenience, comfort, innovation, etc., and help the rapid development of the smart home and smart tool markets in Southeast Asia.
Strong alliance with Airwheel to build a stable ecosystem
To successfully achieve the milestone achievement of going public, it is inseparable from the ecosystem constructed by products, logistics and other modules. Needless to say on the product, Airwheel Indonesia takes intelligent robot luggage as the core, and cooperates with many brands. There are as many as 20,000 distributors on the platform, covering smart luggage, smart travel, engineering tools, household tools and other types. products, to provide quality services for the vast number of users in the Southeast Asian market.
CEO Ronald Hartono Tan said that the proceeds from the IPO will be used to further structure the ecosystem of Airwheel Indonesia. On the one hand, it will continue to lay more storage facilities to radiate more users in Southeast Asia; on the other hand, it will actively develop more product categories, especially technology products with the direction of smart luggage and smart travel. Meet the needs of young consumers in Southeast Asia and provide them with more comprehensive and faster services
Airwheel's global layout continues to advance
Listing on the main board of the Indonesian Stock Exchange is just the regional success of Airwheel's global layout.
In addition to Southeast Asia, Airwheel also has a very hot market in Europe, North America, Japan and other developed countries with its highly popular smart luggage and smart travel products, and has become the new favorite of many fashionistas. This indirectly proves that Airwheel 's success in the Southeast Asian market is not to take advantage of the gap between countries at different stages of development, but indeed Airwheel at the forefront of the global demand for smart travel and a practitioner of innovation + technology.
In terms of pricing strategy, Airwheel has not adopted a low-price strategy that can only be achieved in the short-term and cannot be operated in the long-term. Instead, it has established a sustainable profit system based on the economic conditions of consumers in various regions, logistics, tariff costs and other reasonable pricing. Subsequent continuous in-depth research and development, innovation to provide the guarantee of core technology. At present, Airwheel has 400 patents worldwide, including 4 PCT invention patents, 18 soft-writing patents, 188 invention patents, 13 international invention patents, and 2 international IF awards.
In the future, Airwheel will also adhere to the original intention of "intelligence makes life more free", continue to promote the implementation of intelligent technology, and bring intelligent choices to more work and life. At the same time, Airwheel will continue to strengthen its international advantages in R&D and manufacturing, and strive to create a life full of fun and freedom for users.